Startup Services
Most startup advice is theory. We've shipped real products.
Building a startup is mostly a series of decisions made with incomplete information. The mistakes that cost the most aren't the bugs — they're the architectural choices you made in week two that you're still paying for in year two. We've been inside enough early-stage products to know which shortcuts are fine and which ones compound badly.
What this involves
Figuring out what to build first
Before writing a line of code, we work through what the MVP actually needs to do. Not the full vision — the smallest thing that proves the core assumption. Most founders already know this but need someone to help them cut it down without killing the idea. That conversation usually saves months.
Picking a stack you can live with
The right stack for a two-person startup is not the right stack for a 50-person company. We help you make choices based on where you are now, what you can hire for, and what you're likely to need in 18 months — not what's trending on Hacker News this week.
Building the MVP
We build it. Properly. Not "fast and dirty" — fast and clean enough that the next engineer can understand what was done and why. Shortcuts that save a week now but cost a month of confusion later aren't actually shortcuts.
After you launch
Getting to launch is one thing. Knowing what to fix first when real users arrive is another. We stay close after go-live to help you interpret what you're seeing and decide what to work on next — rather than reacting to whoever shouted loudest.
This is a good fit if…
- You have a clear problem to solve but haven't committed to a tech approach yet
- You've been burned by an agency or offshore team and need someone who'll tell you the truth
- You're a technical founder who wants a senior second opinion before committing to a direction
- Your timeline is real — a year of runway, not a weekend hackathon
- You need to ship something fundable, not something perfect
Technologies we use
We work in the stack you already have. Here's what we typically reach for in this area.
Common questions
How long does it take to build an MVP?
Depends heavily on scope. A real MVP that proves one assumption could be 4–6 weeks. What most people call an "MVP" is actually a v1 with too many features — we'll help you work out the difference in the first conversation.
Do you work with non-technical founders?
Yes, and often. You don't need to know how to code to have a useful conversation with us — but you do need to know what problem you're solving and why people will pay for it.
Can you build with AI tools like Lovable or Cursor?
We use them ourselves. We'll tell you when they're the right tool for the job and when they're creating technical debt you'll regret in six months.
Who owns the code you write?
You do. All code we write is yours. We'll sign whatever IP assignment agreement you need, and NDAs are standard.